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Marketing channels

Marketing channels / Anne T. Coughlan ... [et all] - 7th ed. - New Delhi: Pearson, c 2011. - xx, 564 p. : ill. ; 25cm.

Includes references and index p. 541 - 562

eng.

ISBN: 9788131717431 TZS 19,416/=

Subjects--Topical Terms:
Marketing
Demand and supply
Marketing channel design

Dewey Class. No.: 658.84 MAR

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