Strategic management : formulation, implementation and control
Pearce, John A. II
Strategic management : formulation, implementation and control John A. Pearce II, Richard B. Robinson Jr. - 9th ed. - New Delhi. : McGraw-Hill, c2005. - xxi, 592 p. : ill. ; 24 cm.
Includes index.
Part 1: Overview of strategic management
Part 2: Strategy formulation
Part 3: Strategy implementation
Part 4: Cases
The book explains how organizations develop and implement strategies to achieve long-term goals and competitive success. It focuses on understanding the business environment, identifying organizational strengths and weaknesses, setting objectives, choosing appropriate strategies, and implementing and evaluating those strategies.
9780070603936 Tsh. 22,164/= 0070603936
Strategic management
Competitive advantage
Organizational structure and strategy
658.4012 PEA
Strategic management : formulation, implementation and control John A. Pearce II, Richard B. Robinson Jr. - 9th ed. - New Delhi. : McGraw-Hill, c2005. - xxi, 592 p. : ill. ; 24 cm.
Includes index.
Part 1: Overview of strategic management
Part 2: Strategy formulation
Part 3: Strategy implementation
Part 4: Cases
The book explains how organizations develop and implement strategies to achieve long-term goals and competitive success. It focuses on understanding the business environment, identifying organizational strengths and weaknesses, setting objectives, choosing appropriate strategies, and implementing and evaluating those strategies.
9780070603936 Tsh. 22,164/= 0070603936
Strategic management
Competitive advantage
Organizational structure and strategy
658.4012 PEA