Marketing research
Burns, Alvis C.
Marketing research / Alvis C. Burns and Ronald F. Bush - 6th ed. - Boston: Pearson, c2010. - 695p. : ills. (some col.) ; 25cm.
Includes index
13 978 0 13 713599 8 Tsh.45,000/=
Marketing Research
Marketing Relations
658.83 BUR
Marketing research / Alvis C. Burns and Ronald F. Bush - 6th ed. - Boston: Pearson, c2010. - 695p. : ills. (some col.) ; 25cm.
Includes index
13 978 0 13 713599 8 Tsh.45,000/=
Marketing Research
Marketing Relations
658.83 BUR