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Marketing management and administrative action /

Britt, Steuart Henderson,

Marketing management and administrative action / [compiled by] Steuart Henderson Britt, Harper W. Boyd, Jr. - 4th ed. - New York : McGraw-Hill, c1978. - xi, 466 p. : ill. ; 24 cm.

Includes index

eng.

ISBN: 9780070079236 TZS 200/=

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 BRI

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