Marketing research : an international approach /

Schmidt, Marcus,

Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen. - Harlow, England ; New York : Prentice Hall/Financial Times, 2006. - xiv, 613 p. : ill. ; 25 cm.

Includes bibliographical references and index.

9780273646358 TZS 81488/=


Marketing research
Export marketing

658.83 SCH