Manual of marketing management

Mnzava's J.A.

Manual of marketing management /J.A. Mnzava's - Mzumbe,Morogoro : Istitute of Development Management Mzumbe., c2001 - v,147 p.: ill.; 30cm - Business management lecture series .

Includes reference


eng

NA TZs.8000/-


Marketing environment
Promotion decisions
Nature of marketing

658.8 MNZ