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Dvertising communicatios & promotion management : Instructor's manual to accompany

Rossiter John R.

Dvertising communicatios & promotion management : Instructor's manual to accompany / John R. Rossiter, Larry Percy - 2nd ed. - London : Irwin, 1997. - Various pagingd : ill. ; 27 cm.

eng.

ISBN: 9780070539440 TZS 35,000/=

Subjects--Topical Terms:
Advertisiment
Promotion management

Dewey Class. No.: 659.1 ROS

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