Research methods in business studies / (Record no. 10843)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02781cam a2200325 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781108708241 |
| Terms of availability | TZS 154,405/= |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781108486743 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1108486746 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1108708242 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUL |
| Language of cataloging | eng |
| Description conventions | AACR |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 650.072 GHA |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Ghauri, Pervez |
| 245 10 - TITLE STATEMENT | |
| Title | Research methods in business studies / |
| Statement of responsibility, etc | Pervez Ghauri ( Author) and Kjell Grønhaug ( Author). |
| 250 ## - Edition Statement | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York : |
| Name of publisher | Cambridge University Press, |
| Year of publication | 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xix, 327 p. : |
| Other physical details | ill. , chart ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes references (p. 303-318) and index (p. 320-327). |
| 505 ## - Formatted Contents | |
| Formatted contents note | Part I: Challenges and ambiguities of business research: Introduction. Research in business studies<br/>Part II: The Research Process. The research process<br/>Research problems<br/>Research design<br/>Measurements<br/>Part III: Implementation. Data collection for qualitative research<br/>Qualitative data analysis<br/>Data collection for quantitative research<br/>Description and preliminary analysis of quantitative data<br/>Multiple regression<br/>Additional methods of quantitative analysis<br/>Cross-cultural research<br/>Writing the final report |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers to the most appropriate research design for particular questions. Furthermore, the authors provide instructions on how to write reports and dissertations in a clearly structured and concise style. Now in its fifth edition, this popular textbook includes new and dedicated chapters on data collection for qualitative research, qualitative data analysis, data collection for quantitative research, multiple regression, and additional methods of quantitative analysis. Cases and examples have been updated throughout, increasing the applicability of these research methods across various situations. Includes five new and dedicated chapters on qualitative and quantitative data collection and analysis Includes even more examples and exercises in each chapter provides practical guidelines for dissertation and report writing |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business research |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Management research |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Research design |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Data collection |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Grønhaug, Kjell |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Strange, Roger |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | DOI: 10.1017/9781108762427 |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution (HEET) | 650.072 GHA | 0087229 | 1 | 13/05/2025 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution (HEET) | 650.072 GHA | 0087230 | 2 | 13/05/2025 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 22/01/2025 | MAK Solution (HEET) | 650.072 GHA | 0087231 | 3 | 13/05/2025 | Book |