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Marketing Management/ (Record no. 11041)

MARC details
000 -LEADER
fixed length control field 00561nam a22002057a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789389534078
Terms of availability TZS 19,530/=
040 ## - CATALOGING SOURCE
Original cataloging agency MUL
Language of cataloging eng.
Description conventions AACR
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 DEE
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Deepak, Kanthiah.A
245 ## - TITLE STATEMENT
Title Marketing Management/
Statement of responsibility, etc Kanthiah Allias,D and S.Jeyakumar
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Delhi :
Name of publisher Orangebooks publications,
Year of publication 2019.
300 ## - PHYSICAL DESCRIPTION
Number of Pages vi,86p.;
Dimensions 21cm.
546 ## - LANGUAGE NOTE
Language note eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing Fundamentals
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Product Aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Pricing Aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing Channels
942 ## - ADDED ENTRY ELEMENTS
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 01/07/2025 MAK Solution (HEET) 658.8 DEE 0087601 1 09/07/2025 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 01/07/2025 MAK Solution (HEET) 658.8 DEE 0087602 2 09/07/2025 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 01/07/2025 MAK Solution (HEET) 658.8 DEE 0087603 3 09/07/2025 Book