Consumer behavior : (Record no. 11052)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00748nam a2200229 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781632409232 |
| Terms of availability | TZS 504,630/= |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUL |
| Language of cataloging | eng. |
| Description conventions | AACR2 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 CON |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behavior : |
| Sub Title | a marketing perspective / |
| Statement of responsibility, etc | Carroll Ferguson (editor) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York : |
| Name of publisher | Clanrye International, |
| Year of publication | c2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | vii, 204p. : |
| Other physical details | Ill. (some col.) ; |
| Dimensions | 27cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index (p.199, 203-204). |
| 546 ## - LANGUAGE NOTE | |
| Language note | eng. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Consumer profiling |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Islamic and conventional Banks |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Crowdsourcing-design process |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer satisfaction |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Market surveys |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | FERGUSON, Carroll |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 01/07/2025 | Mark Solution (HEET) | 658.8342 CON | 0087588 | 1 | 10/07/2025 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 01/07/2025 | Mark Solution (HEET) | 658.8342 CON | 0087589 | 2 | 10/07/2025 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 01/07/2025 | Mark Solution (HEET) | 658.8342 CON | 0087590 | 3 | 10/07/2025 | Book |