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Public relations : (Record no. 6391)

MARC details
000 -LEADER
fixed length control field 00794cam a2200229 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0321055551
Terms of availability TZS 25,000/=
040 ## - CATALOGING SOURCE
Original cataloging agency MUL
Language of cataloging eng
Description conventions AACR
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2 PUB
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Dennis L. Wilcox
245 00 - TITLE STATEMENT
Title Public relations :
Sub Title strategies and tactics /
Statement of responsibility, etc Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee and Glen T. Cameron
250 ## - Edition Statement
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher Longman,
Year of publication c2000.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxiv, 584 p. :
Other physical details ill. (some col.) ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Rev. ed. of: Public relations / Dennis L. Wilcox ... 5th ed. c1998.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 559-569) and index.
546 ## - LANGUAGE NOTE
Language note eng
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Public relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Public relations
Geographic subdivision United States.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wilcox, Dennis L.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wilcox, Dennis L.
942 ## - ADDED ENTRY ELEMENTS
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 04/01/2011 Agder University 659.2 PUB 0066795 1 07/12/2022 Book