Entrepreneurship / Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd.

By:

Hisrich, Robert D

Contributor(s):

Material type: Text

TextPublication details: New York: McGraw Hill, c 2024Edition: 12th edition. International student editionDescription: xxiv, 552p. : ill. ; 28 cmISBN:

9781266264139
9781265816865
9781266393044
1265816670

Subject(s):

DDC classification:

338.04 HIS

Contents:

PART 1: THE ENTREPRENEURIAL PERSPECTIVE Chapter 1: The Entrepreneurial Mind-Set Chapter 2: Corporate Entrepreneurship Chapter 3: Generating and Exploiting New Entries PART 2: FROM IDEA TO THE OPPORTUNITY Chapter 4: Creativity and the Business Idea Chapter 5: Identifying and Analyzing Domestic and International Opportunities Chapter 6: Protecting the Idea and Other Legal Issues for the Entrepreneur PART 3: FROM THE OPPORTUNITY TO THE BUSINESS PLAN Chapter 7: The Business Plan: Creating and Starting the Venture Chapter 8: The Marketing Plan Chapter 9: The Organizational Plan Chapter 10: The Financial Plan PART 4: FROM THE BUSINESS PLAN TO FUNDING THE VENTURE Chapter 11: Sources of Capital Chapter 12: Informal Risk Capital, Venture Capital, and Going Public PART 5: FROM FUNDING THE VENTURE TO LAUNCHING, GROWING, AND ENDING THE NEW VENTURE Chapter 13: Strategies for Growth and Managing the Implications of Growth Chapter 14: Accessing Resources for Growth from External Sources Chapter 15: Succession Planning and Strategies for Harvesting and Ending the Venture PART 6: CASES<

Summary: "Starting and operating a new business involves considerable risk and effort to overcome the inertia against creating something new. In creating and growing a new venture, the entrepreneur assumes the responsibility and risks for its development and survival and enjoys the corresponding rewards. This risk is compounded for entrepreneurs who go international or who are in fact born global. The fact that consumers, businesspeople, and government officials from every part of the world are interested in entrepreneurship is evident from the increasing research on the subject, the large number of courses and seminars on the topic, the more than two million new enterprises started each year (despite a 70% failure rate), the significant coverage and focus by the media, and the realization that this is an important aspect of the economics of the developed, developing, and even controlled economies"--

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	338.04 HIS (Browse shelf(Opens below))	2	Available	0087061
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	338.04 HIS (Browse shelf(Opens below))	3	Available	0087062
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	338.04 HIS (Browse shelf(Opens below))	1	Available	0087060

Total holds: 0

Revised edition of the authors' Entrepreneurship, [2020]

Includes index (p.542-552)

"Starting and operating a new business involves considerable risk and effort to overcome the inertia against creating something new. In creating and growing a new venture, the entrepreneur assumes the responsibility and risks for its development and survival and enjoys the corresponding rewards. This risk is compounded for entrepreneurs who go international or who are in fact born global. The fact that consumers, businesspeople, and government officials from every part of the world are interested in entrepreneurship is evident from the increasing research on the subject, the large number of courses and seminars on the topic, the more than two million new enterprises started each year (despite a 70% failure rate), the significant coverage and focus by the media, and the realization that this is an important aspect of the economics of the developed, developing, and even controlled economies"--

eng.

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