Disciplined entrepreneurship startup tactics : 15 tactics to turn your business plan into a business /Paul Cheek
Material type:
TextPublication details: New Jersey : Wiley , c 2024.Description: xviii, 270 p. : ill. ; 23 cmISBN: - 9781394223350
- 658.11 CHE
| Item type | Current library | Home library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.11 CHE (Browse shelf(Opens below)) | 1 | Available | 0087528 | |
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.11 CHE (Browse shelf(Opens below)) | 2 | Available | 0087529 | |
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.11 CHE (Browse shelf(Opens below)) | 3 | Available | 0087530 | |
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.11 CHE (Browse shelf(Opens below)) | 4 | Available | 0087531 |
Includes index p. 263 - 270
Introduction to tactics
Stage 1: foundations
Task 1: goals : operational goals and kpis
charting the course to major milestones
Task 2: systems : startup tooling and systems
Stage 2: market testing
Task 3: market research : advanced primary and secondary market research
quantifying qualitative research
Task 4: assets : developing startup visual assets
Task 5: marketing : proving persona assumptions with digital advertising
Task 6: sales : early customer demand generation
Stage 3: product development
Task 7 product roadmap : building your product's roadmap
Task 8: design : minimum viable business product design
Task 9: user testing : validating the product actually works
Task 10: engineering : transitioning from product design to development
Stage 4: resource acquisition
Task 11: legal : incorporation and legal documents for your startup
Task 12: finance : path to greatness
building the financial model and setting up the piggy bank
Task 13: pitch deck design : pitch decks for startups
Task 14: fundraising : executing your venture's fundraising plan
Task 15: hiring : finding and onboarding your first ten employees
"For the past decade, Disciplined Entrepreneurship has changed the way people think about starting a company. Many believed that entrepreneurship could not be taught, but great entrepreneurs are not born with something special they simply make great products. Disciplined Entrepreneurship showed people how to create a successful startup through developing an innovative product by breaking down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. Now, Disciplined Entrepreneurship Startup Tactics provides a practical guide for securing funding and scaling your business. It's a comprehensive, practical, how-to guide for current and aspiring entrepreneurs"-- Provided by publisher
eng.
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