Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner.

By:

Dess, Gregory G

Contributor(s):

Material type: Text

TextPublication details: Boston : McGraw-Hill/Irwin, c2007.Edition: 3rd edDescription: xxvi, 984 p. : col. ill. ; 26 cmISBN:

9780073102467

Subject(s):

DDC classification:

658.4012 DES

Summary: Provides a treatment of traditional topics in strategic management. This title also offers thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use of blogs and social networking sites and more.

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Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University-Mbeya Campus Library	Mzumbe University-Mbeya Campus Library	658.4012 DES (Browse shelf(Opens below))	1	Available	004761

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Includes bibliographical references and indexes.

Provides a treatment of traditional topics in strategic management. This title also offers thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use of blogs and social networking sites and more.

eng.

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