Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer and John F. Tanner, Jr.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill, c2006.Edition: 3rd edDescription: xxix, 683 p. : ill.; 26cmISBN:

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Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University-Mbeya Campus Library	Mzumbe University-Mbeya Campus Library	658.8 DWY (Browse shelf(Opens below))	1	Available	005257
Book	Mzumbe University-Mbeya Campus Library	Mzumbe University-Mbeya Campus Library	658.8 DWY (Browse shelf(Opens below))	2	Available	005258
Book	Mzumbe University-Mbeya Campus Library	Mzumbe University-Mbeya Campus Library	658.8 DWY (Browse shelf(Opens below))	3	Available	005259

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Includes bibliographical references (p. 652-660) and index.

eng.

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