Marketing management / Philip Kotler and Kevin Lane Keller
Material type:
TextSeries: Global editionPublication details: Boston : Pearson, 2012Edition: 14th edDescription: various paging : col. ill. ; 27 cmISBN: - 9780273753360
- 658.8 KOT
| Item type | Current library | Home library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.8 KOT (Browse shelf(Opens below)) | 1 | Available | 0077120 | |
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.8 KOT (Browse shelf(Opens below)) | 1 | Available | 0054742 |
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| 658.8 KOT Principles of marketing | 658.8 KOT Marketing management / | 658.8 KOT Marketing management : analysis, planning, implementation, and control / | 658.8 KOT Marketing management | 658.8 KOT Social marketing : influencing behaviors for good / | 658.8 KOT Social marketing : influencing behaviors for good / | 658.8 KOT Marketing management / |
Includes bibliographical references
eng.
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