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Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban and Steven H. Star

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1991.Description: xx, 563 p. : ill. ; 27 cmISBN:
  • 0138519404
Subject(s): DDC classification:
  • 658.802 URB
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Item type Current library Home library Call number Copy number Status Barcode
Book Mzumbe University Main Campus Library Mzumbe University Main Campus Library 658.802 URB (Browse shelf(Opens below)) 1 Available 0047099
Book Mzumbe University Main Campus Library Mzumbe University Main Campus Library 658.802 URB (Browse shelf(Opens below)) 2 Available 0047100
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Includes bibliographical references and indexes.

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