STEPHEN, D.L <br/><br/>
Essentials of consumer behavior :   an applied approach 
/ Debra L. Stephens 
 - 2nd ed. 
 - New York :  Routledge,  c 2023. 
 - viii, 215p. :  col. ill. ;  23 cm. 
<br/><br/>Includes references p. (207-209) and index 
<br/><br/> This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach. 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>9780367426866 9780367426880 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Consumer welfare<br/>Consumer values
<br/><br/><label>Dewey Class. No.: </label>658.8342 STE