Chakravorti, Samit <br/><br/>
Customer relationship management:   a global approach / 
Samit Chakravorti . 
 - Los Angeles :  SAGE,  c 2023. 
 - xviii, 286 p. :  col.ill. ;  15 cm. 
<br/><br/>Includes references (p. 276 - p. 278) and indexes (p. 280 - p. 286) 
<br/><br/><br/> 
<br/><br/> A uniquely global, holistic, strategic and tactical grounding in managing customer and other stakeholder experiences and relationships across the value chain, cultures and countries 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>9781529767414  TZS 182,485= 9781529613360 9781529613346 9781529613353 1529613361 1529613345 1529613353 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Customer relations Management<br/>Global employee relationship management<br/>Management<br/>Market knowledge management<br/>Digital marketing<br/>Global marketing<br/>Consumer behavior<br/>Customer service management
<br/><br/><label>Dewey Class. No.: </label>658.812 CHA