GUFFEY, M.E <br/><br/>
Business communication :   process & product  ; 
/ Mary Ellen Guffey (Author) and Dana Loewy (Author) 
 - 10th ed. 
 - Australia  Cengage learning,  c 2022. 
 - xxi, 615p. :   col. ill. ;  27 cm. 
<br/><br/>Includes index 
<br/><br/><br/>UNIT I: COMMUNICATION FOUNDATIONS1. Business Communication in the Digital Age2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills3. Intercultural CommunicationUNIT II: THE WRITING PROCESS4. Planning Business Messages5. Organizing and Writing Business Messages6. Revising Business MessagesUNIT III: WORKPLACE COMMUNICATION7. Electronic Messages and Digital Media8. Positive and Neutral Messages9. Negative Messages10. Persuasive and Sales MessagesUNIT IV: Reports, Proposals, and Presentations11. Report Writing Basics12. Informal Business Reports13. Proposals, Business Plans, and Formal Business Reports14. Business PresentationsUNIT V: EMPLOYMENT COMMUNICATION15. The Job Search, Résumés, and Cover Letters in the Digital Age16. Interviewing and Following UpAppendix A: Document FormatsAppendix B: Citation FormatsAppendix C: Correction Symbols and Proofreading MarksAppendix D: Grammar and Mechanics<br/> 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>9780357129234  TZS1,305,018/= 9780357129234 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication<br/>English language <br/> Business writing 
<br/><br/><label>Dewey Class. No.: </label>651.7 GUF