TY  - BOOK
AU  - Singh, Surabhi
TI  - Adoption and implementation of  al in customer relationship management
SN  - 9781799879602
U1  - 658.812 ADO 
PY  - 2022///
CY  - Hershey
PB  - IGI Global.
KW  - Customer  Relations
KW  - Management
KW  - Technological  Innovation
N1  - Includes index
ER  -