02305cam a2200301 i 4500 20250710074136.0 9780367620653 TZS 154,401/= 9780367620646 MUL eng AACR2 658.83 RES Researching and analysing business : research methods in practice / edited by Pantea Foroudi and Charles Dennis. New York : Routledge, 2024. xvi, 437 pages : illustrations ; 24 cm Includes bibliographical references and index. "Researching and Analysing Business: Research Methods in Practice provides an accessible and practical guide to various data collection and data analysis techniques within management, from both quantitative and qualitative perspectives. This key resource functions as a comprehensive reference tool - covering a broad variety of methodologies - examining both the theory behind them and their application in practice. These include systematic literature review through bibliometric and meta-analysis, secondary vs primary sources, qualitative research vs quantitative research, combining qualitative and quantitative methods, qualitative and quantitative research method approaches, fsQCA, data mining, and sentiment analysis. Chapters are rich in examples, data sets, practical exercises, easy-to-follow slides, and a glossary, which help readers to understand and apply research approaches as well as to assess the strengths and weaknesses of each method. Unique in its practical approach and with insights from active researchers, this book is required and recommended reading for advanced undergraduate and postgraduate students studying research methods as a core module within business and management courses. It is also a useful tool for PhD students and academics within the discipline. Online support materials include PowerPoint slides"-- Industrial management Systematic literature review Bibliometric analysis Grounded theory Big data Fuzzy analytic hierarchy Delphi method Data analysis-NVivo Programming language-research Foroudi, Pantea, 1974- Dennis, Charles BK 11049 11049 0 0 0 0 MU005 MU005 2025-07-01 Mark Solution (HEET) 0 658.83 RES TCC0087635 2025-07-10 07:42:45 1 2025-07-10 BK 0 0 0 0 MU005 MU005 2025-07-01 Mark Solution (HEET) 0 658.83 RES TCC0087636 2025-07-10 07:42:45 2 2025-07-10 BK 0 0 0 0 MU005 MU005 2025-07-01 Mark Solution (HEET) 0 658.83 RES TCC0087637 2025-07-10 07:42:45 3 2025-07-10 BK