TY  - BOOK
AU  - BARAN,Stanley J.
AU  - Davis,Dennis K.
TI  - Mass communication theory: foundations, ferment, and future 
SN  - 9780190942793
U1  - 302.2301 BAR 
PY  - 2021///
CY  - New York
PB  - Oxford University Press, 
KW  - Mass media
KW  - Mass media and culture
KW  - Media literacy
KW  - Normative theories-mass communication
KW  - Evaluating mass communication
N1  - Includes general mass communication key terms (p.378); Includes bibliographical references (pages 379-416) and index
ER  -