Kalbach,Jim <br/><br/>
Mapping experiences :   a complete guide to creating value through journeys, blueprints, and diagrams 
/Jim Kalbach 
 - 2nd ed. 
 - Boston :  O'REILLY Media,  c2021. 
 - iii, 410 p. :   col. ill. ;   25 cm. 
<br/><br/>Includes reference (p.391-p.400) index (p.401-p.410) 
<br/><br/>
<br/><br/> This updated book shows your team how to use alignment diagrams to turn valuable customer observations into actionable insight. With this powerful technique, you can visually map existing customer experience and envision future solutions.<br/> 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>9781492076636  TZS 175,361/= 9781492076605 1492076600 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer experience <br/>Mapping experience-customers <br/>Employee experience <br/>Mapping strategy-diagrams <br/>Research-customer services 
<br/><br/><label>Dewey Class. No.: </label>658.812 KAL