TY  - BOOK
AU  - CHEEK, P. (Author)
TI  - Disciplined entrepreneurship startup tactics: 15 tactics to turn your business plan into a business
SN  - 9781394223350
U1  - 658.11 CHE 
PY  - 2024///
CY  - New Jersey
PB  - Wiley
KW  - Entrepreneurship
KW  - New business enterprises
KW  - Business planning
N1  - Includes index p. 263 - 270; 
Introduction to tactics
Stage 1: foundations
Task 1: goals : operational goals and kpis
charting the course to major milestones
Task 2: systems : startup tooling and systems
Stage 2: market testing
Task 3: market research : advanced primary and secondary market research
quantifying qualitative research
Task 4: assets : developing startup visual assets
Task 5: marketing : proving persona assumptions with digital advertising
Task 6: sales : early customer demand generation
Stage 3: product development
Task 7 product roadmap : building your product's roadmap
Task 8: design : minimum viable business product design
Task 9: user testing : validating the product actually works
Task 10: engineering : transitioning from product design to development
Stage 4: resource acquisition
Task 11: legal : incorporation and legal documents for your startup
Task 12: finance : path to greatness
building the financial model and setting up the piggy bank
Task 13: pitch deck design : pitch decks for startups
Task 14: fundraising : executing your venture's fundraising plan
Task 15: hiring : finding and onboarding your first ten employees
N2  - "For the past decade, Disciplined Entrepreneurship has changed the way people think about starting a company. Many believed that entrepreneurship could not be taught, but great entrepreneurs are not born with something special they simply make great products. Disciplined Entrepreneurship showed people how to create a successful startup through developing an innovative product by breaking down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. Now, Disciplined Entrepreneurship Startup Tactics provides a practical guide for securing funding and scaling your business. It's a comprehensive, practical, how-to guide for current and aspiring entrepreneurs"-- Provided by publisher
ER  -