Exploring corporate strategy : text and cases/
Gerry Johnson, Kevan Scholes, Richard Whittington
- 8th ed.
- Harlow: Prentice Hall, c2008.
- xxxvi,622 p. : ill. ; 26 cm.
Includes index
Exploring Strategy tackles the biggest issues surrounding the operation, growth, and innovation of organisations. With longer case studies included in the Text & Cases edition your students will gain deeper insight into the manager-way of thinking
eng.
9780273711919 TZS 100,395/=
Corporate strategy Business planning Strategic planning