Johson, Gerry.

Exploring corporate strategy : text and cases/ Gerry Johnson, Kevan Scholes, Richard Whittington - 8th ed. - Harlow: Prentice Hall, c2008. - xxxvi,622 p. : ill. ; 26 cm.

Includes index

Exploring Strategy tackles the biggest issues surrounding the operation, growth, and innovation of organisations. With longer case studies included in the Text & Cases edition your students will gain deeper insight into the manager-way of thinking



eng.

9780273711919 TZS 100,395/=


Corporate strategy
Business planning
Strategic planning

658.4012 JOH