TY  - BOOK
AU  - Johson, Gerry.
AU  - Whittington, Richard 
AU  - Scholes, Kevan 
TI  - Exploring corporate strategy: text and cases
SN  - 9780273711919
U1  - 658.4012 JOH 
PY  - 2008///
CY  - Harlow
PB  - Prentice Hall
KW  - Corporate strategy
KW  -  Business planning
KW  - Strategic planning
N1  - Includes index
N2  - Exploring Strategy tackles the biggest issues surrounding the operation, growth, and innovation of organisations. With longer case studies included in the Text & Cases edition your students will gain deeper insight into the manager-way of thinking

ER  -