TY  - BOOK
AU  - Chaston,Ian
AU  - Ian Chaston.
TI  - Entrepreneurial management in small firms
SN  - 9781848600256 
U1  - 658.022 CHA 
PY  - 2010///
CY  - London
PB  - SAGE
KW  - Small business
KW  - Entrepreneurship
N1  - Includes bibliographical references and index
N2  - Written by a leading light on the topic, this text examines the processes by which small businesses identify new opportunities, evolve appropriate marketing strategies, develop new products and services and launch these into the market
ER  -