Thompson, Arthur A.

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble. - 16th ed. - Boston : McGraw-Hill/Irwin, c2008. - xlvi, (various pagings) : ill. (chiefly col.), col. map ; 27 cm.

Includes bibliographical references and indexes.


eng.

9780073381244 TZS 10,000/=


Strategic planning
Strategic planning-Case studies

658.4012 THO