International business : the challenge of global competition /
Donald A. Ball and Wendell H. McCulloch
- 7th ed.
- Boston : McGraw-Hill/Irwin, 2008.
- xxxii, 623p. : ill. ; 28 cm.
Includes indexes.
This text provides comprehensive coverage for instructors and adopters who like to deal with a broad range of topics and show students the steps a business must take to go global
eng.
9780073530161 TZs 10,000/=
International business enterprises International economic relations. Human Resource Management