00767cam a2200229 a 4500 20251009132135.0 9780073404813 TZs 10,000/= MCCL eng. AACR 2nd rev. ed. 658.8 PER Perreault, William D. Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon and E. Jerome McCarthy. 12th ed. New York : McGraw-Hill/Irwin, c2010. xxxix, 691 p. : ill. (some col.) ; 28cm. Includes bibliographical references and indexes. eng. Marketing. Marketing strategy Cannon, Joseph P. McCarthy, E. Jerome BK 12396 12396 0 0 0 0 MU002 MU002 2012-07-01 TBST 0 658.8 PER 005342 2025-10-09 13:23:23 1 2025-10-09 BK 0 0 0 0 MU002 MU002 2012-07-01 TBST 0 658.8 PER 005343 2025-10-09 13:23:23 2 2025-10-09 BK 0 0 0 0 MU002 MU002 2012-07-01 TBST 0 658.8 PER 005344 2025-10-09 13:23:23 3 2025-10-09 BK