00543pam a2200181 a 450000500170000002000330001704000340005008200140008410000160009824500850011426000380019930000310023750400200026854600090028865000150029770000270031270000220033920251009141134.0  a9788174466235cTZS 30, 800/=  aMCCLbeng.eAACR 2nd rev. ed.00a658.8 RAJ1 aRaju, M. S.10aFundamentals of marketing /cM. S. Raju, J.V. Prabhakara Rao and K. Madhavilatha  aNew Delhi :bExcel Books,cc2008.  axv, 174p. :bill. ;c24cm.  aIncludes index.  aeng. 0aMarketing.1 a Rao, J.V. Prabhakara 1 aMadhavilatha, K.