00703nam a22002297a 4500 20251009142503.0 9781266287152 TZS 103,140/= MCCL eng. AACR 2nd rev. ed. 658.8 SER Services marketing: integrating customer focus across the firm / Alan Wilson...[et al.] 3rd European ed. Boston: McGraw Hill, c2016. xvii, 538p. : ill. ; 26cm Includes index eng. Services (Industrie) Marketing Customer services Managing service promises Service design and standards Wilson, Alan BK 12399 12399 0 0 0 0 MU002 MU002 2017-01-01 0 658.8 SER 005349 2025-10-09 14:26:55 1 2025-10-09 BK 0 0 0 0 MU002 MU002 2017-01-01 0 658.8 SER 005350 2025-10-09 14:26:55 2 2025-10-09 BK 0 0 0 0 MU002 MU002 2017-01-01 0 658.8 SER 005351 2025-10-09 14:26:55 3 2025-10-09 BK 0 0 0 0 MU002 MU002 2017-01-01 0 658.8 SER 005352 2025-10-09 14:26:55 4 2025-10-09 BK