@book{12432,
	author = {Weitz, Barton A. and , John F. Tanner, Jr.},
	title = {Selling :},
	publisher = {McGraw-Hill Irwin,},
	year = {c2009.},
	address = {Boston :},
	edition = {7th ed.},
	url = {http://www.loc.gov/catdir/toc/ecip0828/2008039826.html}
}