Dayanandan, R. Fundamentals of marketing research/ R. Dayanandan - Jodhpur : J. V. Publishing House, c2009. - [x], 350p. ; 24cm. eng. ISBN: 9788188818365 TZS 47,345.5/= Subjects--Topical Terms: Managing marketingQualitative researchMarketing research Dewey Class. No.: 658.83 DAY