Chaffey, Dave

E-business and e-commerce management : strategy, implementation, and practice / Dave Chaffey - 2nd ed. - Harlow: Prentice-Hall, c2004. - xxvi, 588p. : ill. ; 25 cm

Includes references and index

This volume covers business models, theoretical tools and international aspects of e-business and e-commerce

9780273683780 TZS 56000 /=


Electronic commerce
Business enterprises--Computer networks

658.872 CHA