analysis, problems, cases Truett, Lila J. creator Truett, Dale B. text Hoboken John Wiley and Sons c2004 8th ed. monographic xxvi, 742 p. ill. 24 cm. The book explains how economic principles and analytical tools can be applied by managers to make business decisions, including decisions about demand, pricing, production, costs, competition, and resource allocation. Part 1: The firm and it's environment Part 2: Production, cost, and profit maximization Part 3: Markets and the behavior of the firm Part 4: Analysis of project decisions Truett, Lila J., Dale B. Truett Includes index. Managerial economics Business economics Pricing Cost analysis 330.1 TRU 9812530509 DCC Library 20260724054537.0 eng.