00581nam a22001817a 450000500170000002000320001704000390004908200140008810000200010224500980012225000130022026000410023330000330027450400190030765000250032665000240035170000240037520260806042603.0  a0 13 187152 8cTsh.70,000/=  aTegeta-DCC LibrarybEnglisheAACR2  a658.8 KER  aKerin, Roger A.  aStrategic marketing problemsb: cases and commentsc/ Rogers A. Kerin and Robert A. Peterson.  a11th ed.  aUpper Saddle River:bPearson,cc2007  avii, 722p. :bills. ;c25cm.  aIncludes index  aMarketing Management  aStrategic Marketing  aPeterson, Robert A.