00625nam a22001937a 450000500170000002000330001704000400005008200140009010000190010424501000012325000120022326000350023530000330027050400190030365000250032265000240034765000260037170000340039720260806044846.0  a0 273 65516 7cTsh. 45,000/=  aTegeta- DCC LibrarybEnglisheAACR2  a658.8 HOO  aHooley, Graham  aMarketing strategy and competitive positioningc/ Graham Hooley, John Saunders and Nigel Piercy  a3rd ed.  aHarlow:bPrentice Hall,cc2004  axxiv,622p. :bills. ;c25cm.  aIncludes index  aMarketing Management  aStrategic Marketing  aMarketing Positioning  aSaunders, John, Piercy, Nigel