Muhlbacher, Hans <br/><br/>
International marketing  : a global perspective 
/ Hans Muhlbacher, Helmuth Leihs and Lee Dahringer 
 - 3rd ed. 
 - Holborn :  Thomson,  c2006. 
 - xxxviii, 737p. :  ills.(some col.)  28cm. 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>13 978 1 84480 132 9  Tsh.50,000/= 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>International Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 MUH