Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modest A. Maidique and Steven C. Wheelwright - 3rd ed. - Boston : McGraw- Hill, c1996 - xiii,990p. : ills. ; 25cm.

Includes index

0 07 118933 5 Tsh.50,000/=


Technology Innovation
New Production- Management

658.83 BUR