Stern, Louis W. Marketing channels / Louis W. Stern and Adel I. El-Ansary - 4th ed. - Englewood Cliffs: Prentice Hall, c1992. - xvi,621p. ; ills. ; 24cm. Includes index ISBN: 0 13 554601 X Tsh.30,000/= Subjects--Topical Terms: Marketing ManagementMarketing Channels Dewey Class. No.: 658.8 STE