TY  - BOOK
AU  - Burns, Alvis C.
AU  - Bush, Ronald F.
TI  - Marketing research
SN  - 13 978 0 13 713599 8
U1  - 658.83 BUR 
PY  - 2010///
CY  - Boston
PB  - Pearson
KW  - Marketing Research
KW  - Marketing Relations
N1  - Includes index
ER  -