: principles and practice Moriarty, Sandra creator Mitchell, Nancy, Wells, William. text Upper Saddle River Prentice Hall c2009 8th ed. monographic 686p. : ills. (some col.) ; 28cm. / Sandra Moriarty, Nancy Mitchell and William Wells Includes index Advertising Advertisement Management 659.1 MOR 13 0 13 500938 3 Tegeta- DCC Library 20260811050259.0 English