TY  - BOOK
TI  - Doing research in business and management:  an introduction to process and method
SN  - 9780761959502
U1  - Remenyi Dan  
PY  - 1998///.
CY  - London
PB  - SAGE, 
KW  - Business Research
KW  - Personnel management Research
N1  - Foreword		1	(1)
Preface		2	(2)
How to Use this Book		4	(1)
Layout of the Book		5	(2)
About the Authors		7	(2)
Acknowledgements		9	(1)
Prologue		10	(4)
1 CONTEXT AND PROCESS		14	(58)
	1 Business and Management Research in Perspective
		14	(8)
	2 Philosophical Background to Research
		22	(20)
	3 Research Strategies and Tactics
		42	(20)
	4 The Research Programme and Process
		62	(10)
II APPROACH, METHOD AND DATA		72	(154)
	5 The Positivist Approach to Empirical Research
		72	(20)
	6 Phenomenology: The Non-Positivist Approach
		92	(27)
	7 The Research Process
		119	(20)
	8 Collecting Empirical Data
		139	(10)
	9 The Questionnaire or Measuring Instrument
		149	(11)
	10 The Case Study
		160	(31)
	11 The Sample
		191	(14)
	12 Statistical Analysis
		205	(21)
III REPORTING RESEARCH		226	(35)
	13 Ethical Considerations
		226	(14)
	14 Writing up the Research
		240	(7)
	15 Evaluation of Masters and Doctoral Degrees
		247	(14)
Appendix A: A Note on Academic Degrees		261	(3)
Appendix B: Measuring Instruments		264	(11)
Appendix C: Further Information on Statistical Analysis		275	(2)
Appendix D: Useful Web Site Addresses		277	(1)
Appendix E: Software for Qualitative Evidence Analysis		278	(2)
Appendix F: A Glossary of Terms		280	(12)
References		292	(8)
Index		300	
N2  - Doing Research in Business and Management has been written to help students obtain a thorough understanding of the main methodological issues and options that are available to them as business and management researchers undertaking a masters or doctoral degree. Doing Research in Business and Management takes the reader through all of the important issues that need to be understood if a competent piece of research is to be produced at the masters or doctoral level in the business and management studies. The authors explain the interrelationship between the theoretical and empirical research as well as the differences between positivism and phenomenology. Not only do they put these concepts in context for the business and management student, but they go on to discuss how these different approaches are used in practice. Furthermore, the authors discuss the implications of quantitative and qualitative approaches to research. The book offers high-level advice on different numerical techniques available to researchers as well as different software packages that may be used for analyzing qualitative data. The book also discusses the use of the Internet to support research in masters and doctoral programs
ER  -