TY  - BOOK
AU  - Dayanandan, R.
TI  - Fundamentals of marketing research
SN  - 9788188818365
U1  - 658.83 DAY 
PY  - 2009///
CY  - Jodhpur
PB  - J. V. Publishing House
KW  - Managing marketing
KW  - Qualitative research
KW  - Marketing research
ER  -