TY  - BOOK
AU  - Greyser,Stephen A.
TI  - Cases in advertising and communications management
SN  - 0131185136 :
U1  - 659.1 GRE 
PY  - 1981///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Advertising
KW  - United States
N1  - Includes index
ER  -