Mzumbe University Library Search for 'su:"Marketing- management"'

Industrial marketing

]]> By Mukerjee, Hory Sankar.
New Delhi: Excel Books; 2009 .
654 pages : 28 cm.
9788174467003

]]> Place hold on Industrial marketing

Services marketing and management

]]> By Balaji, B.
New Delhi: 2002 .
xii, 436 p.: 25 cm.
9788121921619

]]> Place hold on Services marketing and management

Management : theory and practice

]]> By Cole, G. A..
Great Britain : The Guernsey Press Co., 1993 .
xiv, 463 p. : 25 cm.
1858050189

]]> Place hold on Management :

Case studies in marketing management /

]]> By Gupta, S. L..
New Delhi , Pentagon Press , 2007 .
xiv, 384 p . ; 23 cm..
9788182742901

]]> Place hold on Case studies in marketing management /

Marketing strategy and planning

]]> By Sharma, N. K..
India, Deepak Parnami, 2007 .
vi, 355 p. : 25 cm.
8176114278

]]> Place hold on Marketing strategy and planning

Modern marketing management : principles and techniques

By Jain, J.N..
New Delhi : Regal publications, 2007 .
xv, 554 p. : 24 cm..
9788189420259

]]> Place hold on Modern marketing management :

A preface to marketing management /

]]> By Peter, J. Paul..
Boston : McGraw-Hill Irwin, 2008 .
xiv, 252 p. : 26 cm..
9780073380964 (alk. paper) | 0073380962 (alk. paper)

]]> Place hold on A preface to marketing management /

Principles of marketing

]]> By Kotler, Philip.
New Delhi : Prentice Hall, 2008 .
xxiii, 599, p. : 26 cm..
9788120332928

]]> Place hold on Principles of marketing

Principles of marketing

]]> By Kotler, Philip.
New Delhi : Prentice Hall of India., 2004 .
xxix, 661, [76] p. : 27cm.
9788120323490

]]> Place hold on Principles of marketing

Principles of marketing /

]]> By Kotler, Philip..
Upper Saddle River, N.J. : Prentice Hall, 2001 .
xxxi, 785, [53] p. : 28 cm. .
0130263125 (hardcover)

]]> Place hold on Principles of marketing /

Marketing management /

]]> By Kotler, Philip..
Upper Saddle River, NJ : Pearson Prentice Hall, 2006 .
xxxix, 733 [45] p. : 28 cm..
0131457578

]]> Place hold on Marketing management /

Business marketing management : a strategic view of industrial and organizational markets /

]]> By Hutt, Michael D..
Mason, Ohio : Thomson/South-Western, 2004 .
xxx, 714 p. : , Previously published by Harcourt College Publishers, 2001. 27 cm..
0324190433

]]> Place hold on Business marketing management :

Marketing management : concepts, cases, challenges and trends

]]> By Govindarajan, M.
New Delhi : Prentice-Hall of India Private Limited 2007 .
xx, 312 p. : 24 cm..
9788120332591

]]> Place hold on Marketing management :

Marketing management : strategies and programs /

]]> By Guiltinan, Joseph P..
New York : McGraw-Hill Companies, 1997 .
xvi, 463 p. : 24 cm..
007049097X

]]> Place hold on Marketing management :

Marketing management : an overview

]]> By Lewison, Dale M..
Fort Worth : Dryden Press, 1996 .
xvi, 464 p. : 24 cm.
9780030981531

]]> Place hold on Marketing management : an overview

Modern management : principles and techniques

]]> By Jain, J. N..
New Delhi : Regal Publications, 2007 .
x, 507 p. : 24 cm.
8190420224

]]> Place hold on Modern management :

Business market management : understanding, creating and delivering value

]]> By Anderson, James C..
New Delhi : Pearson, 2004 .
480 p. : 26 cm.
9788131708064

]]> Place hold on Business market management :

Strategic market planning : problems and analytical approaches

]]> By Abell, Derek F..
Englewood Cliffs: Prentice-Hall, 1979 .
xii, 527 p. : 24 cm.
0138510490

]]> Place hold on Strategic market planning :

Case studies in marketing management

By Sherlekar S.A..
Bombay : Himalaya publishing house, 1983 .
vii, 96 p. ; 22 cm..
NA

]]> Place hold on Case studies in marketing management

Marketing : principles and practice

]]> By Adcock, Dennis .
Harlow : Financial Times/Prentice Hall, 2001 .
xiii, 534 p. : 25 cm.
027364677X

]]> Place hold on Marketing :

Marketing management and strategy

]]> By Doyle,Peter.
Harlow, England : Prentice Hall., 2002 .
xviii, 446 p.: 23cm.
9780273651505

]]> Place hold on Marketing management and strategy

Marketing Management: Strategy and Cases

]]> By Dalrymple Douglas J. .
New York : Wiley, 1983 .
xiii, 821 p. : 26 cm..
0471888257

]]> Place hold on Marketing Management: Strategy and Cases

Strategic marketing : planning and control /

]]> By Drummond, Graeme..
Oxford ; | Boston : Butterworth-Heinemann, 2001 .
xiv, 304 p. : , Published in association with The Chartered Institute of Marketing. 25 cm..
0750652365

]]> Place hold on Strategic marketing :

Marketing management and administrative action

]]> New York : McGraw-Hill, 1978 .
xi, 466 p. : 24 cm..
9781861525932

]]> Place hold on Marketing management and administrative action

Marketing management /

]]> By Kotler, Philip..
Upper Saddle River, NJ : Pearson Prentice Hall, 2003 .
xxxix, 733 [45] p. : 28 cm..
0130497150

]]> Place hold on Marketing management /

Global marketing management

]]> By Keegan, Warren.
Upper Saddle River : Prentice Hall, 2002 .
xxv, 617 p. : 27 cm..
0130615064

]]> Place hold on Global marketing management

Marketing

]]> By Giles, G. B.
London : Pitman., 1994 .
xii, 286 p.: 22cm.
9780712114240

]]> Place hold on Marketing

Marketing management : a relationship marketing perspective

]]> London : Macmillan business, 2000 .
xviii, 295 p. : 26 cm..
9780333994436

]]> Place hold on Marketing management :

Marketing Management: Strategy and Cases

By Dalrymple Douglas J. .
New York : Wiley, 1995 .
Various paging : 24 cm..
NA

]]> Place hold on Marketing Management:

Marketing Management: Strategy and Cases

]]> By Dalrymple Douglas J. .
New York : Wiley, 2002 .
ix 707 p. : 24 cm..
9789814126212

]]> Place hold on Marketing Management:

Marketing management : a customer-oriented approach

]]> By Clow Kenneth E. .
Thousand Oaks, Calif. : Sage, 2010 .
xxviii, 537 p. : 29 cm..
9781412963121

]]> Place hold on Marketing management : a customer-oriented approach

Marketing strategy : planning and implementation

]]> By Walker Orville C..
Homewood : Irwin, 1992 .
xxiv, 503 p. : 24 cm..
9780256090055

]]> Place hold on Marketing strategy :

What is your business : a study of marketing management for maximum profitability

By Brech, E.F.L.
London : British Institute of Management, 1969 .
24 p. : 28 cm..
NA

]]> Place hold on What is your business :

Marketing management viewpoints : commentary and readings

By Walters, Sherwood George,.
Cincinnati : South-western Pub. Co., 1970 .
viii, 536 p. : , First published in 1962 under title: Readings in marketing. 24 cm..
NA

]]> Place hold on Marketing management viewpoints :

A preface to marketing management /

]]> By Peter, Paul J..
Plano, Tex. : Business Publications, 1982 .
xii, 275 p. : 23 cm..
0256027129 (pbk.)

]]> Place hold on A preface to marketing management /

Marketing 87/88

]]> Virginia 22801: Dushkin Publishing, 1987 .
241p. : , Includes index 27 cm.
0879676817

]]> Place hold on Marketing 87/88

Perspective on marketing management

]]> Chichester : John wiley & sons 1992 .
vol. 2 (xvii, 395 p. ): 24 cm..
9780471931836

]]> Place hold on Perspective on marketing management

Strategic market management /

]]> By Aaker, David A..
New York : Wiley, 2001 .
xiii, 338 p. : 23 cm..
0471415723 (pbk. : alk. paper)

]]> Place hold on Strategic market management /

International marketing /

]]> By Terpstra Vern.
Singapore : Harcourt Asia , 2001 .
xxv, 753 p . , 16 unnumbered pages of plates : , Includes index. 24 cm..
9814066524

]]> Place hold on International marketing /

Basic marketing : a global-managerial approach /

]]> By Perreault, William D..
Boston, Mass. : McGraw-Hill, 1990 .
xxiv, 791, 31 p. : 28 cm..
9780072947038

]]> Place hold on Basic marketing :

Marketing foundations

]]> By Pride, William M.
Ohio : South-Western, 2009 .
521 p.: 27cm.
9781439080474

]]> Place hold on Marketing foundations

Strategic marketing management

]]> By Lambin, Jean-Jacques.
London : McGraw-Hill, 1997 .
xiv, 692 p. : 25 cm.
0077092279 | 9780077092276

]]> Place hold on Strategic marketing management

Marketing management : analysis, planning, implementation, and control

]]> By Kotler, Philip .
Englewood Cliffs, N.J. : Prentice-Hall, 1991 .
xxvi, 756 p. : 28 cm..
0135634792

]]> Place hold on Marketing management :

International marketing /

]]> By Paliwoda, Stanley J..
Oxford : Butterworth Heinemann, 2002 .
xi, 509 p. : , "Published on behalf of the Chartered Institute of Marketing." 25 cm..
8176493341

]]> Place hold on International marketing /

Principles of marketing /

]]> By Kotler, Philip.
New Delhi : Prentice Hall of India., 2012 .
xiv, 135 p. : 27cm..
9788120323490

]]> Place hold on Principles of marketing /

Marketing : principles and practice /

]]> By Adcock, Dennis .
London : Pitman publishing , 1993 .
ix , 386 p. : 25 cm..
9780273601463

]]> Place hold on Marketing :

Marketing management

]]> By Lancaster Geoff.
London : McGraw-Hill Publishing Co., 2001 .
xvi,542 p.: 24cm.
0077097521

]]> Place hold on Marketing management

Services marketing

]]> By Woodruffe Helen .
London : Pitman, 1995 .
ix, 307 p. ; 24 cm..
9780712110396

]]> Place hold on Services marketing

Applications in basic marketing /

]]> By McCarthy E. Jerome .
Boston : Irwin , 1990 .
volumes : 26 cm..
9780256166446

]]> Place hold on Applications in basic marketing /

Applications in basic marketing /

]]> By McCarthy E. Jerome .
Boston : Irwin , 1990 .
volumes : 26 cm..
9780256166446

]]> Place hold on Applications in basic marketing /