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Defining the business : the starting point of strategic planning / Derek F. Abell. by
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1980
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.401 ABE.

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Strategic market planning : problems and analytical approaches / Derek F. Abell, John S. Hammond by
Material type: Text Text
Publication details: Englewood Cliffs: Prentice-Hall, ©1979
Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8 ABE, ...

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