Entrepreneurship : the practice and mindset/ Heidi M. Neck ,Christopher P. Neck and Emma L. Murray

By:

Neck, Heidi M

Contributor(s):

Material type: Text

TextPublication details: Los Angeles, Califonia : SAGE., c2021Edition: 2nd.edDescription: xliii, 466 p.: ill.(some col.) 28cmISBN:

9781071808078
1071808079

Subject(s):

DDC classification:

658.421 NEC

Contents:

Part I: Entrepreneurship is a life skill. Practicing entrepreneurship Activating an entrepreneurial mindset Part II: Creating and developing opportunities. Creating and recognizing new opportunities Using design thinking Building business models Developing your customers Testing and experimenting with new ideas Developing networks and building teams Part III: Evaluating and acting on opportunities. Creating revenue models Planning for entrepreneurs Anticipating failure Part IV: Supporting new opportunities Bootstrapping and crowdfunding for resources Financing for startups Supplement A: Financial statements and projections for startups Navigating legal and IP issues Engaging customers through marketing Supplement B. The pitch deck. Supporting social entrepreneurship

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University Tanga Campus College	Mzumbe University Tanga Campus College	658.421 NEC (Browse shelf(Opens below))	1	Available	TCC0087646
Book	Mzumbe University Tanga Campus College	Mzumbe University Tanga Campus College	658.421 NEC (Browse shelf(Opens below))	2	Available	TCC0087647
Book	Mzumbe University Tanga Campus College	Mzumbe University Tanga Campus College	658.421 NEC (Browse shelf(Opens below))	3	Available	TCC0087648
Book	Mzumbe University Tanga Campus College	Mzumbe University Tanga Campus College	658.421 NEC (Browse shelf(Opens below))	4	Available	TCC0087649

Total holds: 0

Includes index

Part I: Entrepreneurship is a life skill. Practicing entrepreneurship
Activating an entrepreneurial mindset
Part II: Creating and developing opportunities. Creating and recognizing new opportunities
Using design thinking
Building business models
Developing your customers
Testing and experimenting with new ideas
Developing networks and building teams
Part III: Evaluating and acting on opportunities. Creating revenue models
Planning for entrepreneurs
Anticipating failure
Part IV: Supporting new opportunities
Bootstrapping and crowdfunding for resources
Financing for startups
Supplement A: Financial statements and projections for startups
Navigating legal and IP issues
Engaging customers through marketing
Supplement B. The pitch deck. Supporting social entrepreneurship

eng.

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